If you haven’t already read Part I, I suggest you do so first.
Another reason for confusion is that you may be presenting too much information at one time. Think in terms of making three points. If the information is new and complex, consider stopping after each point to take questions, rather than waiting for the end.
Are the various elements of the presentation congruent? As an example, if you’re expressing a positive outcome, yet your facial expression and tone don’t match up, you may confuse the audience. Chances are they’ll believe what they see, not what they hear.
By avoiding confusion, you’ll be in a better position to gain the respect and recognition of your peers, upper management, and clients, win over your audiences, achieve greater buy-in for your ideas, and close more sales. In addition, think about how great you’ll feel!